English Professional Writing Major Anslee Gerhardt ’26
Elizabethtown College English Professional Writing major Anslee Gerhardt ’26 recently concluded a highly sought-after copywriting internship for Infantree, a branding agency in Lancaster, Pa.
“This internship was a steppingstone into the field of copywriting and gave a broad overview of what different types of writing that copywriters might be asked to do,” Gerhardt said. “This internship also gave me a taste for how an office functions. I gained an understanding of the way people interact in an office setting and how to best function in the corporate world.”
Gerhardt met with the creative and graphic design teams at Infantree, writing copy for different projects. She also developed creative social media captions for a client, created compelling taglines and headlines, and wrote copy for various websites. She also worked on long-form blog posts for Infantree’s website.
“The most impactful part of this internship was seeing the collaboration between the graphic design team and the copywriting team,” Gerhardt said. “The visuals had to compliment the copy, and the copy had to compliment the visuals, all to better engage with the target audience.”
She applied for the internship on Etown’s Handshake portal after being notified of the position by Associate Professor of English Tara Moore. Gerhardt was hired for the internship after connecting with Etown’s Career Development Center and working to polish her resume and cover letter.
“At the Elizabethtown College Career Development Center, we provide students with the resources and guidance needed to thrive professionally,” Elizabethtown College Director of the Career Development Center, Maureen Brown said. “Through personalized one-on-one counseling, skill-building workshops, and access to Handshake – a leading career platform connecting students with thousands of job and internship opportunities – our services help students clarify their goals, develop key skills, and connect directly with employers actively seeking Etown talent.”
More than 320 students visited Etown’s Career Development Center during the Fall 2024 semester for meetings and other events. Personalized one-on-one career counseling helps students clarify their goals and explore potential career paths. The center’s yearly events also help students engage with employers and alumni, building a strong foundation for their professional journey.
Students can schedule a career counseling appointment with the Career Development Center for more than 10 topics or register for the center’s Spring 2025 events to receive career help.
